Marketing Intern

The TCT Marketing intern will assist with social media content creation, social media management, market research, and campaign support. They will also help with administrative tasks, event planning/support, and contribute to the planning and execution of promotional efforts to attract and retain members.

Education & Experience

• Working towards BA/BS Marketing, Communications, Digital Media, or related field required. Concentration in Social Media, Communications, Digital Marketing, Digital Media, or related field preferred. Will consider Business and Management majors with a concentration or minor in marketing.
• Previous internship experience a plus but not required.

Essential Skills & Competencies:

• Strong writing, editing, and storytelling skills.
• Ability to turn complex financial topics into easy-to-understand content.
• Proficiency in graphic design tools such as Canva or Adobe Creative Suite.
• Knowledge of current social media trends, platform best practices, and emerging technologies. 
• Exceptional attention to detail, organization, and creativity.
• Ability to work independently and collaboratively with multiple departments.
• Basic understanding of financial products and member-centric service preferred.
• Teamwork

Below is a list of potential projects while employed as a Marketing Intern at TCT FCU. Projects and duties may change during employment but will always be geared towards hands-on experience and learning across the marketing tactics below.

Content Creation:

• Help brainstorm to generate ideas for social media posts and promotional materials to enhance messaging within the TCT brand across LinkedIn, Instagram & Facebook, and YouTube.
  • Specifically, short-form content in the form of reels / videos

Campaign Support:

• Help with the planning, execution, and launch of various marketing campaigns.
  • Teacher of the Week – deliveries and photos
  • TCT Trade Grant and Scholarship Program Campaigns

Social Media Management:

• Monitor social media platforms and analyze performance.
  • Assist in creating a Social Media campaign highlighting each branch and activities specific to the local community (see Americu Social Media examples)
• Capturing still photo and video highlights of various community events and editing for Social Medial Reels / Videos

Event Planning:

• Assist in planning and organizing both virtual and in-person marketing events.
• Assist in running both virtual and in-person marketing events.
  • Math Nite (school event)
  • Monday ribbon cuttings
  • “Bites of Reality” Fairs
    • TCT Federal Credit Union supports the Bite of Reality financial literacy program, a reality fair for high school students

Graphic Design:

• Assist in creating visuals and graphics for marketing campaigns (Adobe Creative Suite).
• Review “Enlighten” software for internal TV monitor marketing

Website Support:

• Assist with website maintenance, and webpage reimagining (co-op network web page “re-do”). 

Market Research:

• Conduct research on market trends and credit union competitor activities.
• Conduct research on competitor social media tactics, including visuals.
  • Which competitors are running contests, offering perks, etc. (description and visuals)

Data Analysis/Quality:

• Assist in proofreading all Meta Business Suite copy / campaign materials.
• Help collect and analyze data from marketing campaigns to provide insights. 

Promotional Material Distribution:

• Help distribute flyers, brochures, and other marketing collaterals at various events. 

General Support:

• Assist with daily administrative and clerical tasks. 
• Updating and Cleaning up PowerPoint Financial Education slides 

Team Collaboration:

• Work closely with the marketing team to support various initiatives and contribute ideas. 

Brainstorming:

• Participate in brainstorming sessions to develop new campaign ideas.